Technology with... Passion

Mixing smart software with the spirit of Bacardi.

See how

Proudly partnering with the world’s largest privately held spirits company

Working with Bacardi brand teams to serve up stirring digital experiences

A global leader in spirits and the world’s biggest-selling rum.

200 brands in 160 markets, including:

  • BACARDI rum
  • Grey Goose vodka
  • Dewar's whisky
  • Bombay Sapphire gin
  • Martini vermouth
  • Cazadores tequila

As their global data and CRM partner, we deliver:

  • Deep consumer insight
  • Successful promotion, signup and campaign sites
  • Powerful data capture and tracking

The Challenge

Increasing online capabilities for all Bacardi brands.

Creating systems to manage email campaigns, event invitations and cocktail recipes.

Simplifying progress and performance measurement.

Our Solutions

Delivering sweepstakes, e-coupons, surveys, code-entry sites and more.

Crafting a personalized, GDPR-compliant email service desk and CRM.

Providing real-time dashboards with clear performance stats.

Key Wins

A central, robust digital platform enabling consumer engagement capabilities globally.

Creation of a true single view across the millions of Bacardi brand consumers engaging internationally.

A turn-key, cost-effective solution for integrated digital campaigns driving acquisition and engagement.

Ensuring confidence in quality, compliance, timelines, budgets and performance .


"A huge thank you for making it happen"
Global Excellence Creative Director, Bacardi Global Brands

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